SHOWREEL STUDIO

Showreel Studio

Create professional films, walkthroughs, and decks of your web app, then share them, measure their impact, and keep them up-to-date.

25 September 2026Gareth Joseph
What it is

Create professional product videos, effortlessly.

Showreel Studio makes it easy to create polished videos of your web application. Simply demonstrate a feature, and it produces a high-quality video with a consistent voice and professional editing, including zooms and callouts.

You can start from a simple script or just by using your app. The result is a video, an interactive walkthrough, and a presentation deck—all ready to share and easy to keep up-to-date with your product.

Your brand identity is applied automatically, ensuring every video looks and feels like it came from you.

Show it once, and it becomes a film, a walkthrough and a deck that stay true to the app.
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How it works

Connect, show, create, share

1
You · 2 minutes
Connect your app

Provide your app's web address, and Showreel Studio learns how it works.

2
You · 5 minutes
Show a feature

Click through a feature. Each step is captured, ready for you to add a voice-over.

3
Showreel Studio · 5 to 10 minutes
Create the video

The system records a perfect take, adds the voice, and applies polish, branding, and subtitles.

4
Your team · as long as it takes
Share and maintain

Share your video with a link, embed it anywhere, and easily update it when your app changes.

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01The Cutting RoomYour editing suite

A familiar editing suite for every video

Your entire video is laid out on a single screen, with a video preview, a timeline of scenes, and the voice-over track. You can inspect and edit any part of the script, see what the video will do, and check its status.

Editing the voice-over script is as simple as editing a document.

A familiar editing suite for every video
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02AppsWhen you add an app

Connect your app just by its address

Showreel Studio analyzes your app as it loads to automatically learn how it works—like how to navigate, what to do when it's busy, and what sensitive information to hide.

It intelligently suggests the right settings and tests them to make sure they're correct.

Connect your app just by its address
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03ExploreApps page

It explores the app by itself

Showreel Studio walks the app on its own, following its navigation and links and never pressing anything else, and reads what is on every screen: headings, controls and a picture of each.

The script and deck writers work from that walk, with or without the code, and every line gets steps made of the app's real selectors, so a film records with no demonstration.

It explores the app by itself
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05MaskingAutomatic & manual

Keep sensitive information out of your videos

Personal information like emails, phone numbers, and names are automatically replaced with fake data before any recording happens. You can also choose to blur or hide specific parts of the screen.

An automated check ensures no private data makes it into the final video.

Keep sensitive information out of your videos
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06PolishWith your brand kit

Add a professional finish to every video

Your app is presented beautifully on a branded background. The view automatically zooms in on clicks, and callouts can highlight important elements.

This is all applied in the edit, so you can change your brand's look without re-recording.

Add a professional finish to every video
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07ReviewAfter every video is created

Every video is checked for quality

An automated quality check reviews every video for common issues, measures audio levels, and confirms that what's on screen matches the script.

You can approve the video or send it back with notes for a quick fix.

Every video is checked for quality
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08Every shapeOne take

Every shape, and a vertical that keeps the whole screen

A build makes only the shapes asked for. The vertical cut stacks a headline, the whole screen with a box showing where to look, and that box up close following the cursor, with the words burned in for muted feeds.

Every build writes subtitles and a transcript from the voice timing, shown in both players and offered with the film.

Every shape, and a vertical that keeps the whole screen
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09Mobile webFor mobile web apps

Create videos of your mobile web experience

Record your app just as it appears on a phone. Taps are shown with a fingertip, and the final video presents your app inside a phone frame for a realistic look.

Checks for accuracy use the same mobile view.

Create videos of your mobile web experience
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11KitsYour organisation's

Your brand, consistent across all content

Define your company's brand—colors, fonts, logos, voice, and video styles—in a single kit. When you change the kit, any video or presentation can be updated to the new style.

Share a kit with your organization, and everyone will automatically create content that is perfectly on-brand.

Your brand, consistent across all content
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12Own voicesWith user consent

Use a familiar, trusted voice for your narrations

With full consent, you can create a digital version of a person's voice from a short recording. Your videos can then be narrated in that consistent, trusted voice.

Use a familiar, trusted voice for your narrations
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13The web appShare for review

Collaborate with your team to review videos

Videos can be uploaded to a central web app for team review. You can also record videos of public web apps directly in the web app.

Colleagues can comment on specific moments, approve videos, or send feedback for fixes, making the review process simple and efficient.

Collaborate with your team to review videos
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14Share linksWhen you publish

A single link for your video, always up-to-date

Publishing gives you one shareable link for your video. When you update the video, the link automatically points to the latest version, so you never have to send out a new one.

The viewing page includes chapters, a transcript, and an option for viewers to try an interactive walkthrough.

A single link for your video, always up-to-date
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15EmbedsIn your help center, docs, or intranet

Embed videos anywhere

You can embed your videos on any website or internal page. If a video is for your organization only, viewers will need to be signed in to watch. Public videos will play for anyone.

Embed videos anywhere
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16ViewsPrivacy-focused analytics

Understand how your videos are performing

See how many times your videos are played, what percentage of viewers finish them, and where they stop watching. This helps you improve your content.

All analytics are collected anonymously to respect viewer privacy.

Understand how your videos are performing
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17DecksThe deck editor

Decks, made like films

Every slide laid out as it will look, rendered as you type, with its words in plain fields beside it and pictures dropped in from the Mac.

A deck is written from the repository by the service's writer, or made from a film with a slide for each line and its picture.

Decks, made like films
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18Deck linksShare page

A deck has a link too, and counts how far people read

Shared to the web app like a film and published at a link with a page of its own: the deck, its slides as a list that jumps, and the PDF.

Views are counted by slides reached, never who, so the slide where reading stops is the one to fix.

A deck has a link too, and counts how far people read
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19FreshnessOn a schedule or on demand

Ensure your videos always match your product

Showreel Studio can automatically check your videos against your live app to see if anything has changed, like a button being relabeled. It highlights any differences and flags the video for an update.

You can then easily re-record it, keeping the same voice-over, to ensure your video is always accurate.

Ensure your videos always match your product
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20WalkthroughsFrom any video

Turn any video into an interactive walkthrough

A video can be instantly converted into a self-guided walkthrough that users can click through at their own pace, with on-screen prompts for each step. It's a great way to let people try your product for themselves.

Your video also becomes a presentation deck, with each scene as a separate slide.

Turn any video into an interactive walkthrough
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21AudiencesFilm and deck

One recording, a cut for every audience

Lines and slides are marked with what kind of sensitive they are: technical, internal, roadmap, metrics, pricing, security. Each audience sees some kinds and not others.

A cut for Sales leaves the rest out of the same take, in words written for Sales, and makes what Sales needs; a deck gets a version the same way.

One recording, a cut for every audience
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22The organisation's rulesWeb app

Checked before it can leave

The check reads what a cut says and the text on its screens: banned words and keys for everyone, and emails, internal addresses and local folders for anyone outside the company.

Owners set the rules once for every machine, and the service only lets a cut be public when it is for an outside audience and passed its check.

Checked before it can leave
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23The organisationWeb app

Manage your team, licenses, and usage

From a central dashboard, you can invite team members, assign roles, and manage access. You can allow people with your company email to join automatically.

You can also manage your license seats and see how the product is being used across your organization.

Manage your team, licenses, and usage
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